(1) A property that is for sale by the owner of the property.

Homes listed as for sales by owner (FSBO) are being sold without the help of a real estate agent. The biggest benefit to the seller is they avoid paying commission fees — but there are few benefits to the buyer.

(2) Chats with your leads will reveal some of them have considered going the for-sale-by-owner route to list and sell their home. It’s on you to convince these prospects this is a poor decision (well, without being overly critical, of course). The most obvious reason why is you, an agent, have a wealth of experience and/or expertise that can be invaluable for inexperienced, unsavvy sellers. Unsurprisingly, FSBOs continue to plunge in popularity — meaning more sellers understand the countless benefits of working with seasoned, knowledgeable real estate pros.

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