You’re able to feature homes for sale from your Multiple Listing Service on your real estate website to generate leads … but did you know there’s an easier way to feature only the properties you want to promote? By taking advantage of the Internet Data Exchange, or IDX, you can streamline the types of listings that appear on your website. Some site providers, like Placester, offer seamless IDX integration, meaning you can showcase certain properties on your homepage and a completely different set of properties on other pages, like ones for specific districts or neighborhoods.

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