As a seller’s agent, you’ll want to get your client’s listing in front of as many people as possible via your real estate marketing strategy. The math is simple: The more prospective buyers you get interested in your property, the better your chances are of securing more offers — and possibly even a bidding war. Some sellers prefer to keep news of their home for sale quiet and, in turn, avoid listing their property on their local MLS. In this case, their residence is a pocket listing — hidden away from buyers. Seller’s agents can still attract attention to these kinds of listings by leveraging their networks, but many industry pros advise clients against going this avenue with their homes for sale.

Leave a Reply

Your email address will not be published. Required fields are marked *